For Artists

Name-Your-Price & Free Downloads

How flexible pricing works for digital products, including name-your-price and free download options.

Name-Your-Price & Free Downloads

Tunog Kalye Radio Hub offers flexible pricing options for digital products, empowering fans to support artists at whatever level they can. Here's how it works.

What is Name-Your-Price?

Name-Your-Price (NYP) is a pricing model where you set a minimum price, and fans can choose to pay more if they want. It's perfect for digital downloads where the marginal cost of distribution is zero.

Example

  • You release an EP and set the minimum at $0 (free) or $5
  • A fan who loves your music might pay $15 because they want to support you
  • Another fan pays the minimum — they still get the same download

Setting Up NYP Products

  1. Go to /artist/dashboard/products/new
  2. Select Digital Product as the type
  3. Under Pricing, enable "Name-Your-Price"
  4. Set your minimum price (can be $0 for free downloads)
  5. Optionally set a suggested price that shows as a recommendation

Free Downloads

To offer a completely free download:

  1. Create a digital product with NYP enabled
  2. Set the minimum price to $0
  3. Fans can "purchase" it for free and receive an access code for download

Benefits of Free Downloads

  • Build your audience — Free tracks are the best way to get new listeners
  • Email collection — Fans must create an account to download, growing your potential fanbase
  • Streaming boost — Free downloads often lead to streams on Spotify/YouTube
  • Goodwill — Fans remember artists who share freely

Download Mechanics

When a fan purchases (free or paid), they receive:

  • An access code via email and on-screen
  • Up to 3 download attempts per access code
  • Files in your chosen format (MP3, WAV, FLAC, ZIP)
  • Downloads available for 365 days from purchase

Best Practices

  • Lead single free, album paid — Offer one track for free to hook listeners, then charge for the full album
  • Pay-what-you-want with a floor — Set $3 minimum for an EP so fans contribute something meaningful
  • Bundle strategy — Offer "Album + Bonus Track" as a premium bundle with NYP
  • Limited-time free — Set an album as free for the first week, then switch to paid
NYP products are automatically featured more prominently in the store discovery algorithm, making them great for growing your audience!

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